Expert Consultant at Ortoo – Lead & Case Orchestration (in Salesforce)
Ortoo is a Salesforce-native, AI-powered orchestration platform that intelligently routes leads, cases, and work to the right teams, improving speed, fairness, productivity, and customer experience
We are looking for a Subject Matter Expert (SME) / Consultant to support our customers in designing, implementing, and optimizing lead, case, and workload allocation strategies using our Salesforce-native solution, https://ortooapps.com/
This role sits at the intersection of business process design, sales & service operations, and Salesforce technology. You will work closely with customers to ensure they achieve measurable business outcomes—improved response times, higher conversion rates, better rep productivity, and operational scalability.
You will act as a trusted advisor, translating business requirements into scalable orchestration models across Sales, Service, and Operations teams.
Key Responsibilities
Customer Advisory & Success
Act as a trusted subject matter expert for customers on lead routing, case assignment, workload orchestration, and SLA-driven processes
Advise customers on best-practice operating models for Sales, SDR/BDR, Customer Service, and Support teams
Help customers align business objectives (speed-to-lead, fairness, capacity, skills-based routing, compliance) with system design
Drive customer adoption and long-term success through structured engagements and recommendations
Solution Design & Implementation
Design and configure lead, case, and work allocation logic in Salesforce using our solutions
Translate business rules into routing logic, assignment models, prioritization, and automation flows
Support customers during implementation, rollout, and optimization phases
Partner with Customer Success and Professional Services teams on complex use cases
Business & Process Expertise
Analyze existing customer processes and identify improvement opportunities
Bring a strong understanding of Sales Ops, RevOps, Service Ops, and operational KPIs
Help customers evolve from manual or static assignment models to dynamic, data-driven orchestration
Provide guidance on governance, scalability, and change management
Enablement & Thought Leadership
Contribute to best-practice frameworks, templates, and playbooks
Support internal teams (Sales, Pre-Sales, CS) with product expertise and customer insights
Participate in customer workshops, QBRs, and enablement sessions
Required Skills & Experience
Business & Domain Expertise
Strong understanding of lead management, case management, workload allocation, and orchestration
Experience working with Sales, SDR/BDR, Customer Service, or Support organizations
Ability to connect operational challenges to measurable business outcomes
Consulting mindset with strong analytical and problem-solving skills
Salesforce Experience
Solid hands-on experience with Salesforce (Sales Cloud and/or Service Cloud)
Understanding of Salesforce data model, automation concepts, and reporting
Experience working in Salesforce-centric environments (consulting, ISV, customer-side)
Customer-Facing Skills
Comfortable working directly with enterprise and mid-market customers
Strong communication skills—able to explain complex concepts to business and technical stakeholders
Ability to lead workshops, discovery sessions, and solution design discussions
Nice to Have
Background in Salesforce consulting, solution architecture, or RevOps
Experience with lead routing, case routing, SLA management, or workforce optimization tools
Salesforce certifications (Admin, Sales Cloud, Service Cloud)
Experience in B2B SaaS or enterprise software environments
What Success Looks Like
Customers successfully adopt and expand their use of our orchestration solutions
Clear business impact: faster response times, higher conversion rates, improved productivity
Customers view you as a trusted advisor, not just a product expert
Internal teams rely on you for domain expertise and best practices
- Division
- Ortoo
- Remote status
- Hybrid
About Ascendx
Smarter Data. Sharper Insights. Bigger Wins.
Salesforce solutions that power sales, service and operations - turning CRM data into real-time insight, smarter workflows and breakthrough growth.
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